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Feature · Flagship

AI Strategy &
Recommendations.

Don't guess what AI engines reward. Get a ranked list of what to fix on your site, in your content, in your sources — prioritized by impact on visibility.

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From tracking to action

Most tools stop at 'here's where you rank'. Truffle keeps going: every scan ends with a ranked plan of what to ship next, scoped to your brand and your real competitors.

  • Strategy recommendations every refresh — onsite (content, schema, FAQ blocks), offsite (citations, source outreach), structural (sitemap, llms.txt).
  • Ranked by impact on AI visibility, not gut-feel.
  • Per buyer persona — what to ship for the SaaS-founder query is not what to ship for the procurement-buyer query.
  • Linked to the exact prompts + LLMs where the gap shows up. You see the cause and the fix in one card.
AI Intelligence · live tool view

Strategy you can act on, not just dashboards.

Auto-generated, prioritised recommendations with impact estimates and concrete next steps. Filtered by category — Technical, Content, PR, Competitive, Brand, Strategy.

Filter: All (12) Technical (3) Content (4) PR & Backlinks (2) Competitive (1) Brand (1) Strategy (1)
P0 · Critical Content
Impact +6.4pp

Aurora absent from family-segment queries

Only 1/6 model coverage on family-resort prompts. Booking + Marriott dominate this segment. Aurora's family-package landing pages lack schema markup and are buried 3 clicks deep.

Suggested actions
  • → Add FAQPage + Resort schema to /family pages
  • → Publish 4 long-form family-resort guides per top destination
  • → Submit XML sitemap for /family/* subtree to Bing + Yandex
P1 · High Technical
Impact +3.8pp

Google AI Mode trending down 4 weeks

AI Mode mentions dropped from 28% to 22% since April. Cause: Google now weights structured data heavier — Aurora's Hotel JSON-LD on 60% of property pages is missing priceRange + starRating.

Suggested actions
  • → Backfill priceRange+starRating on 24 affected pages
  • → Validate against Google Rich Results Test
  • → Re-submit through GSC URL Inspection
P2 · Opportunity PR & Backlinks
Impact +2.1pp

Sustainable-travel prompts: 6/6 coverage

Aurora dominates "Green Key", "eco hotel Algarve" and 11 related prompts. Position 1.3 average across all 6 providers. This is a defensible moat — double down with editorial PR placements + sustainable-certifications landing-page hub.

Suggested actions
  • → Build /sustainability hub page linking all 7 certifications
  • → Pitch sustainability angle to Condé Nast, Lonely Planet
  • → Monitor: Hilton + Marriott catching up in this segment
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