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Feature

GEO strategy,
spelled out.

Generative Engine Optimization is its own discipline. Truffle gives you the playbook scoped to your domain, not a generic checklist.

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GEO ≠ classic SEO

Answer engines weight sources, recency, schema, and contextual fit differently than Google's blue links. The Truffle GEO Strategy module reads your scans and translates the gap into concrete next-actions.

  • Citation gap analysis — which sources AI engines already trust, and how to land there.
  • Schema + structured-data audit aimed at LLM ingestion, not desktop rich-results.
  • Recency signals — publish + lastmod cadence per content type.
  • Per-engine strategy. ChatGPT, Perplexity and Google AI Overview behave differently; you get separate recommendations.
AI Intelligence · live tool view

Strategy you can act on, not just dashboards.

Auto-generated, prioritised recommendations with impact estimates and concrete next steps. Filtered by category — Technical, Content, PR, Competitive, Brand, Strategy.

Filter: All (12) Technical (3) Content (4) PR & Backlinks (2) Competitive (1) Brand (1) Strategy (1)
P0 · Critical Content
Impact +6.4pp

Aurora absent from family-segment queries

Only 1/6 model coverage on family-resort prompts. Booking + Marriott dominate this segment. Aurora's family-package landing pages lack schema markup and are buried 3 clicks deep.

Suggested actions
  • → Add FAQPage + Resort schema to /family pages
  • → Publish 4 long-form family-resort guides per top destination
  • → Submit XML sitemap for /family/* subtree to Bing + Yandex
P1 · High Technical
Impact +3.8pp

Google AI Mode trending down 4 weeks

AI Mode mentions dropped from 28% to 22% since April. Cause: Google now weights structured data heavier — Aurora's Hotel JSON-LD on 60% of property pages is missing priceRange + starRating.

Suggested actions
  • → Backfill priceRange+starRating on 24 affected pages
  • → Validate against Google Rich Results Test
  • → Re-submit through GSC URL Inspection
P2 · Opportunity PR & Backlinks
Impact +2.1pp

Sustainable-travel prompts: 6/6 coverage

Aurora dominates "Green Key", "eco hotel Algarve" and 11 related prompts. Position 1.3 average across all 6 providers. This is a defensible moat — double down with editorial PR placements + sustainable-certifications landing-page hub.

Suggested actions
  • → Build /sustainability hub page linking all 7 certifications
  • → Pitch sustainability angle to Condé Nast, Lonely Planet
  • → Monitor: Hilton + Marriott catching up in this segment
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